How Video Can Bolster Your Web Presence
Thursday, June 2, 2016
Did you know that YouTube is the second most queried search engine behind Google (who acquired YouTube in 2006). Videos add life and tell a story, but can also help you get higher rankings on search engines!
There is only so much that text and graphics can do to create a personality and voice for your overall web presence. Well – produced videos can make a huge impact when used effectively.
Here are a few suggestions for improving your web presence with video:
As always, if you want some help putting it together, let us know: www.aisoftware.us
- Like anything else, make sure the videos are quality. Putting low quality or poorly-produced content out there tells a story also – just not the right one. Same advice as who you hire for your web presence, use a professional firm!
- Utilize testimonials / case studies. Not only can testimonials be impactful on a website or social media channel, your sales staff can forward links (with a proposal) to potential customers to get attention and position your firm above the competitors.
- Keep it short. 2 minutes is a lifetime for heavy YouTube users. Tell your story in 20-30 seconds.
- Plan ahead to maximize resources. In other words, sit with your video company for 15-20 minutes of content. If you are using 20-30 second spots, you just covered yourself for the whole year.
Subscribe To Our Blog
Domains & Hosting
Facts & Figures
Ideas & Inspiration
Marketing & SEO
12/13/2016 - You Won’t Believe the Truth ab
10/13/2016 - ABC's of SEO
08/10/2016 - SEO 101: When Will Your Site R
07/01/2016 - Internet Usage Statistics
06/02/2016 - How Video Can Bolster Your Web
04/01/2016 - Understanding Organic SEO & Ge
02/04/2016 - How to Sell Your Products Onli
06/24/2012 - Using QR Codes For Event Marke
06/11/2012 - Do’s & Don’ts of your WEB PRES
04/04/2012 - A Mobile Web Presence is Impor
07/26/2011 - Search Engine Wars
04/05/2011 - Quick Tips for Promoting Your
01/20/2011 - 2011 Digital Advertising Predi
09/28/2010 - Does My Organization Need a Bl
08/31/2010 - What You Need to Know About Go
08/03/2010 - How Do I Show Up On Google?
07/06/2010 - YouTube as a Business Tool?
06/24/2010 - Become A GOOGLE Search Pro
Security & Privacy