Web Design and Development
Simplified Website Desing and Creation Process
AI Software simplifies the art of website design through a process that started in 2003 and is continuously improved upon - ensuring that we deliver the best products and service available for our clients. The AI Software website design & creation process successfully divides responsibilities into 4 major components and delegates responsibilities internally to specialists in each of the four areas to ensure that responsibilities are handled by the most experienced and capable professionals available.
Upon engagement, a team member will reach out to talk about your goals and ideas for your new site. We know that it's hard to think of everything you are hoping for off the top of your head, so we will guide you through a discussion that will help us learn more about you and your needs. This first step will help us to create art concepts, content, and recommendations throughout the build process. Using any guidelines, requests, or branding provided, our professional designers will craft two to three layouts that represent your organization's distinct flavor. We never use templates, so the design will be uniquely yours.
Typically, within 7-10 days of engagement, we'll meet to discuss those concepts and gather feedback. If we don't hit the nail on the head the first time around, we will make revisions or develop new concepts to ensure you get the design that best suits your vision.
Every product developed by AI Software is built on the best-in-class FlexSite CMS platform ensuring that the functionality is 100% up-to-date and is continuously evolving as the Internet & needs of the organizations we serve changes. This platform boasts a live update system that deploys new features to each website 1-2 times each month. A website built on FlexSite CMS is never out of date and never has to be upgraded. The FlexSite CMS also includes a client-facing, user-friendly web interface that allows non-programmers to control & modify all major portions of the website - accessible from any Internet-enabled computer (or mobile device) using an Internet browser.
This area of development refers to Search Engine Optimization (SEO) - the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic) search results for targeted keywords. SEO is the most important form of advertising today. With Internet usage increasing exponentially, your ability to be indexed and found online is extremely important.
To ensure the best organic placement available, the AI Software Strategic Internet Marketing team uses a proven process that is time tested and constantly evolves based on new developments in search engine rankings (particularly Google). The formula used by AI Software couples traditional optimization methods blended with new-to-market techniques (i.e. browser recognition for mobile web) that help drive traffic, improve rankings and create ROI for our clients.
While there are no guarantees on how search engines will index an individual organization, AI Software can guarantee the process used for your project is the same, successful & proven process that has worked for hundreds of clients since 2003.
Once only an outlet for "fun," social networking is the new norm - and a very effective and affordable way to market your organization, establish credibility and build your brand online.
When you enroll in a qualifying Ongoing Support and SEO plan, AI Software will determine the best social channels for your organization, customize each channel to match the brand of your new website, optimize & cross link each channel. We'll also create an ongoing content strategy for your organization and execute accordingly.